2025. 09. 08. - 2025. 09. 09. | Budapest, Városliget

AI Summit 2025 Budapest

MBH BANK VISIONARY STAGE

AI TRANSLATION – POWERED by rentiT

09:00

HUN

Keynote

•REC

AI Summit 2025 opening

Dr. Tamás Sulyok

President of Hungary

09:10

HUN

Session

•REC

Laser Physics for Health – The Molecular Fingerprint is in the Making

Márton Nagy

minister for national economy
Ministry of National Economy

09:40

ENG

Session

•REC

The last human invention: AGI? - after that, are we in the hands of machines?

Dr. Frederik G. Pferdt (Germany/USA)

Google's First and Former Chief Innovation Evangelist

10:10

HUN

Session

•REC

AI for science, science for AI

Roland Jakab

CEO, director
HUN-REN, MI Coalition

10:30

HUN

Session

•REC

AI World in Hungary – Mapping the Future

Prof. Dr. László Palkovics

Government Commissioner for Artificial Intelligence

10:50

ENG

Podium talk

•REC

From Hype to Hard Truths: A World Between Opportunity and Overreliance

Moderator :

Krisztina Bombera

Speakers :

Dr. George Tilesch (USA)

lead AI expert for EY AI Confidence
PHI INSTITUTE for Augmented Intelligence, Founder and President

11:10

HUN

Session

•REC

The future is Agentic

Antal Mihályi

engineering site lead
Google Hungary

11:25

HUN

Session

AI in business: does it just take money or does it bring money in too?

Andás Kadocsa

Partner
McKinsey & Company

12:45

HUN

Session

•REC

The “New” CSR: Competence Shortage in the Age of AI

Dr. Petra Aczél

communication researcher

13:05

ENG

Session

•REC

The New Workplace in the Agentic Age: A summary and practical guide

Dr. Schum Kristóf

Generative AI Segment Leader
Amazon Web Services

13:20

HUN

Session

•REC

The AI era and the defense industry

Zábori Balázs

Space CTO
4iG Űr és Védelmi Zrt.

13:35

LUNCH BREAK

13:45

ENG

Session

AI is moving at rocket speed, the NextGen in the pilot's seat - where are we?

Combiz Richard Abdolrahimi (USA)

Vice President & Global Head of Government Affairs and Public Policy
ServiceNOW

14:15

HUN

Session

The Security of Our Data in the Shadow of the AI Revolution

Arthur Keleti

founder
ITBN conference

14:25

HUN

Session

•REC

AI devours energy – think twice before sending that email!

Achilles Georgiu

Innovation Management Expert, Thought Provoking InfoSopher, Inspirational Speaker, Gen-Z Amplifier, Edutainer

14:40

HUN

Round table

•REC

In the maze of patient data: Who protects our health data in the age of AI?

Moderator :

Kántor Endre

editor-presenter
Millásreggeli

Speakers :

Dr. Tamás Palicz

Deputy Director for Strategy, Senior Lecturer
Semmelweis University

Ernő Rigó

Head of Network Security and Internet Technologies Department
HUN-REN SZTAKI

14:55

HUN

Round table

•REC

When AI Falls into the Wrong Hands: Disinformation and AI-Powered Fraud

Moderator :

Kántor Endre

editor-presenter
Millásreggeli

Speakers :

Viktor Halász

senior detective

Ferenc Petruska

Associate Professor
Faculty of Military Science and Officer Training, University of Public Service

Ferenc Rudolf

AI and IT Security Manager
AIIS Kft.

15:15

HUN

Round table

•REC

Cyberspace, but Specifically

Arthur Keleti

founder
ITBN conference

Egon Rónai

15:35

HUN

Round table

•REC

AI and Startups: Evolution or Revolution?

Moderator :

Kántor Endre

editor-presenter
Millásreggeli

Speakers :

Péter Csillag

president
HunBAN

Ákos Deliága

co-founder, CEO
Talk-A-Bot

15:55

HUN

Session

Visual Enterprise Management: When game tech meets C-level decision making

Péter Sághegyi

CEO, data presentation & smart city consultant
AT-PT

16:10

HUN

Session

•REC

AI tools in the service of banking success

Németh Dániel

Head of Generative AI Implementation
MBH Bank

16:30

HUN

Round table

•REC

How much further can the AI bubble be inflated? Developers under financial pressure?

Moderator :

Balázs Horváth

journalist
Economx.hu

Speakers :

Gábor Bukta

head of analytics
Concorde

Norbert Cinkotai

Lead Analyst
K&H Securities

Péter Varjú

Securities Trading and Special Transactions, Head of Department
Erste Bank

Zoltán Árokszállási

head of analysis center
MBH Bank

17:00

HUN

Podium talk

•REC

Paradigm shift in the economy: where are the competent AI experts?

Moderator :

Szabó Gyula

journalist
Index.hu

Speakers :

Janza Ákos

Managing Director - Global Head of Offices, HR AI Transformation Lead and FVP
AmCham Hungary

17:20

HUN

Session

•REC

Generative AI and AI Agents: new allies for CFOs and financial leaders

Viktor Szekeres

owner
Gloster Infokommunikációs Nyrt.

17:35

HUN

Podium talk

•REC

People-centricity in the AI era?

Moderator :

Szabó Gyula

journalist
Index.hu

Speakers :

Róbert Tibor Nagy

Managing Director, IT Technology (CTO)
MBH Bank

17:55

HUN

Podium talk

•REC

Financial institution activities in a different light: how many types of business can be derived from the data?

Moderator :

Balázs Horváth

journalist
Economx.hu

Speakers :

Vilmos Lorincz

Managing Director, Data and Digital Products
Lloyds Banking Group

18:10

ENG

Session

•REC

Trust the Machine? AI as your financial copilot

Christian Trummer (Austria)

Chief Scientist
Bitpanda

MVM FUTURE LAB

AI TRANSLATION – POWERED by rentiT

09:00

HUN

Keynote

Digital sovereignty and AI: regulation in the European Union

Szabolcs Szolnoki

Deputy State Secretary Responsible for Technology, Space and Defense Industry

09:20

ENG

Session

Global AI regulatory cases

Dr. Olivia J. Erdelyi (New-Zealand)

Professor | Partner | Auditor
University of Canterbury & Bonn | PHI Institute | SGS

09:40

HUN

Session

AI Act simplification - egy lehetséges omnibus csomag margójára

dr. Viktor Vajda LL. M.

AI Legal Counsel, Head of Technology Regulation, and Deputy Chief Operating Officer
Neumann János Nonprofit Közhasznú Kft.

10:00

HUN

Round table

Who will emerge victorious from the competition between business and the law?

Moderator :

dr. Viktor Vajda LL. M.

AI Legal Counsel, Head of Technology Regulation, and Deputy Chief Operating Officer
Neumann János Nonprofit Közhasznú Kft.

Speakers :

Dr. István Nagy

Senior Big data és AI Manager
4iG Group

Dr. Olivia J. Erdelyi (New-Zealand)

Professor | Partner | Auditor
University of Canterbury & Bonn | PHI Institute | SGS

Dóra Petrányi

Co-Head of the Global Technology, Media and Communication Group
CMS

10:30

HUN

Keynote

Using artificial intelligence to fight corruption

Máté Benyovszky

Co-Chair, Editor-in-Chief
Hungarian Robotics Association, RoboHorizon Magazine

10:50

HUN

Session

Global data protection in the age of AI

Dr. Kopasz János

Attorney-at-law, Data Protection and AI Regulation Expert
Taylor Wessing Hungary

11:10

HUN

Session

AI is here for you! - How the AI coalition works

Tóth Miklós

Head of Profession
Artificial Intelligence Coalition

11:30

HUN

Round table

Hungarian AI-developments: best practices and pitfalls

Moderator :

Balázs Rádi

index.hu

Speakers :

Gábor Heiszmann

CIO
Gedeon Richter

Gyula Kovács

CEO, co-founder
Neuron Solutions

Sólyom Balázs

Chief Data Officer
Trendency Online Zrt.

Tóth Miklós

Head of Profession
Artificial Intelligence Coalition

12:05

ENG

Podium talk

The transformation of consulting in the age of AI

Moderator :

Siklós András

editor
Index

Speakers :

Bakonyi Zoltán Ph.D.

project leader
Boston Consulting Group (BCG)

Erik Slooten

Partner, EY AI Confidence
EY Hungary

Ágnes Rakó

partner, advisory co-leader
KPMG

12:25

HUN

Podium talk

Algorithms on a leash – self-regulation in the advertising industry

Moderator :

Balázs Rádi

index.hu

Speakers :

dr. Ildikó Fazekas

Director
Önszabályozó Reklám Testület

Adam Lunczner

chief innovation officer
Mindshare Hungary

12:45

Break

Lunch break

13:40

HUN

Keynote

•REC

Who is good at what? - AI research in Hungary 2025

Dr. Csaba Benedek

Deputy Director
HUN-REN Institute for Computer Science and Control

14:00

HUN

Session

•REC

Data for eternity – AI and longevity

Máté Szász

curator
Magyar Longevity Alapítvány

14:20

ENG

Round table

Here comes the beautiful new world of no-code

Moderator :

Balázs Rádi

index.hu

Speakers :

Gergely Szertics

AI expert
PHI Institute

Dr. Tuan Trinh

Regional Director
EIT Digital

14:50

HUN

Session

•REC

How can AI help us understand the cosmos?

Dr. László Kiss

director general
HUN-REN Research Centre for Astronomy and Earth Sciences

15:10

HUN

Session

•REC

Who is the better teacher: natural person or artificial intelligence?

Dr. Veszelszki Ágnes

dean
National University of Public Service Nemeskürty István Faculty of Teacher Training

15:30

HUN

Session

Public service in the age of artificial intelligence

Dr. Emese Belényesi

Associate Professor
University of Public Service

15:50

HUN

Round table

Helping Educators Embrace AI and Prepare Students for a Changing Job Market

Moderator :

András Nyírő

founder, researcher
Index.hu

Speakers :

Zsolt Almási

Associate Professor and head of department
Pázmány Péter Catholic University Institute of English-American Studies

Dr. Károly Nehéz

institute director
Miskolci Egyetem Informatikai Intézet

Dr. Sarolta Osztroluczky

Literary historian, Assistant Professor
Pázmány Péter Catholic University, Faculty of Humanities and Social Sciences

Anna Orsolya Pongor-Juhász

Educational Quality Enhancement and Methodology Expert
Corvinus University Centre for Teaching and Learning

16:30

HUN

Podium talk

Is There a Role for AI in Education?

Moderator :

Ádám Vermes

journalist
Economx.hu

Speakers :

Molnár Janka Sára

physicist, science communicator

MKIK PROMPT ARÉNA

10:00

HUN

Keynote

Innovation and technological development with the support of the Hungarian Chamber of Commerce and Industry

dr. Ádám Balog

Vice President, President
MKIK, KAVOSZ

10:20

HUN

Workshop

Prompting for Beginners: From First Steps to AI Startups

Kerek István

CEO
Everengine

11:50

HUN

Workshop

The AI race begins: which SMEs will survive?

Dávid Németh

founder
1337 partners

12:50

HUN

Session

What digitization projects does the MKIK support?

Ferenc Kott

MKIK

13:10

HUN

Session

AI-driven banking revolution – for SMEs

Ádám Kovásznai

Head of BUPA Business Unit
MBH Bank

13:30

HUN

Keynote

Human. Technology. Better Together.

Balázs Kopcsó

Head of IT and Development
UCC

13:50

HUN

Workshop

Developer success stories in AI-based customer support

Moderator :

Kerek István

CEO
Everengine

Speakers :

Zsolt Máté Juhász

CEO
UCC

Ádám Mosonyi

partner, head of audit and risk advisory services
RSM Hungary

Orsolya Zsolt

CEO
Multi Alarm

14:20

HUN

Round table

Fintech: when AI calculates the future

Moderator :

Zoltán Ács

president
Magyar Fintech Szövetség

Speakers :

Feigl Ferenc

ceo
Közép-Magyarországi Regionális Hulladékgazdálkodási Nonprofit Kft.

Péter Fáykiss

Director of International Business Development
HOLD Alapkezelő

Kamill Koszó

co-founder
AI Budapest

15:00

Break

LUNCH BREAK

15:20

HUN

Workshop

Use of AI tools in the domestic SME sector

P. Tóth András

technology leader, artificial intelligence instructor
Strt Holding Nyrt.

16:20

HUN

Workshop

When AI takes on a physical form

Máté Benyovszky

Co-Chair, Editor-in-Chief
Hungarian Robotics Association, RoboHorizon Magazine

16:50

HUN

Workshop

My craft is AI: emerging talents and innovators in the domestic ecosystem

Balázs Horváth

founder
Tech In The City

PRESS CENTER

Full
day

PRESS CENTER HOSTED BY ECONOMX

QUANTUM STAGE

AI TRANSLATION – POWERED by rentiT

09:00

HUN

Keynote

•REC

Healthcare is the winner of the technological explosion (opening)

Dr. Kóka János

president
Doktor24

09:10

HUN

Keynote

•REC

Healthcare data assets: strategy, value creation and security in the digital age

Dr. Szócska Miklós

director
Semmelweis University

09:30

HUN

Round table

AI in healthcare: national strategies, regulation and opportunities for innovation

Moderator :

Norbert Juráncsik

Indamedia

Speakers :

Dr. Katalin Magdolna Kádár

Head of Department
Ministry of Interior, State Secretariat for Health, Department of Health Development Policy and Sectoral IT

Róbert Láng

Ministerial Commissioner for the Health Industry and Health Tourism
Ministry for National Economy

Krisztián Monostori

Puskás Zsolt Péter

Health Informatics Expert
ESZFK Nonprofit Kft.

10:00

HUN

Session

•REC

Emergency Medical Services 2040 – Data, decision-making and efficiency in the future of OMSZ

Dr. Csató Gábor

Director
Országos Mentőszolgálat

10:50

HUN

Round table

•REC

Operating room of the future – AI-based robotics in the service of surgical precision

Moderator :

Dénes Takácsy

head of inpatient department
Doktor24

Speakers :

Dr. István Berkes

Professor Emeritus, Orthopedic and Sports Medicine Specialist
Hungarian University of Sports Science, Semmelweis University

Dr. István Domán Ph.D., FRCS

Orthopedic surgeon, hip and knee replacement specialist, robotic surgeon

Dr. Ghimessy Áron PhD

Chief Medical Officer of the Department
Országos Onkológiai Mellkassebészeti Osztály Semmelweis Egyetem Mellkassebészeti Klinika

Prof. Dr. Szijártó Attila

Professor, Head of the Department of Surgery
Sebészeti Transzplantációs és Gasztroenterológiai Klinika

11:20

HUN

Session

•REC

Operating system for healthcare: AI-driven platform for a new era in healthcare

Dr. Kóka János

president
Doktor24

11:40

HUN

Session

•REC

AI in Precision Oncology

Dr. István Peták

Founding Scientific Director
Genomate Health

12:00

HUN

Session

•REC

The Doctor and the Machine: How Can AI Be Responsibly Integrated into Everyday Practice?

Tamás Joó

Associate Professor, Programme Director
Semmelweis University Health Services Management Training Centre

12:30

HUN

Session

•REC

Longevity: lifelong development

Ifj. Ernő Duda

CEO / president
Medipredict / Magyar Biotechnológiai Szövetség

12:50

HUN

Podium talk

•REC

AI-based healthcare communication: agents that deliver measurable satisfaction and growth

Moderator :

Norbert Juráncsik

Indamedia

Speakers :

Bence Csernák

Co-Founder and AI CTO; AI Strategist, Product Designer, and Development Engineer
MedHubAI

Tamás Csernák

Co-Founder, Commercial Director
MedHubAI

13:15

Break

LUNCH BREAK

13:45

ENG

Keynote

•REC

Why the future of connection won’t be human-only?

Bryony Cole (USA)

Founder
Future of Sex & Sextech School

14:15

HUN

Keynote

•REC

How Is Technology Transforming Our Human Relationships?

Tari Annamária

klinikai szakpszichológus, pszichoterapeuta, pszichoanalitikus

14:40

HUN

Session

•REC

Generations and AI Usage

Enikő Bereczki

generational researcher

15:00

HUN

Podium talk

•REC

AI as the New Colleague – But How Should We Work with It?

Moderator :

Szonja Kálmán

editor-in-chief
Dívány

Speakers :

Enikő Bereczki

generational researcher

József Gáspár

Senior AI Expert and Digital Strategist

15:30

HUN

Session

•REC

AI & VR: A Revolution in Leadership Development

Ágnes Jenei

Executive Trainer | VR, Bio & Neurofeedback | Vezetői tréner | VR, bio- és neurofeedback

16:05

HUN

Round table

•REC

Communication in the Age of AI: How Do I Know If I'm Even Talking to a Human?

Moderator :

Gerhát Petra

journalist-editor
Dívány

Speakers :

Dr. Petra Aczél

communication researcher

dr. István Jenő Molnár

crime prevention expert, university lecturer, lawyer

Tari Annamária

klinikai szakpszichológus, pszichoterapeuta, pszichoanalitikus

16:30

HUN

Session

•REC

Can AI open a new chapter in film production?

Simon Zoltán

Managing Director
United Illusions

16:50

ENG

Session

•REC

Virtual production it is a new trend, new wave of story telling

Brian Nitzkin (USA)

Business Development
Orbital Virtual Studios

17:10

ENG

Session

•REC

Using new tools in film directing

Nick Jones (UK)

VP Director/ VP Tech Director / VP consultant

17:25

ENG

Session

•REC

New AI app be the future of film making?

Hawk Gundersen (NOR)

writer/producer/director

17:45

HUN

Round table

•REC

How is AI transforming the future of filmmaking?

Moderator :

Viktor Dudás

film manager

Speakers :

Ádám Ruzsinkszki

head of productions
Origo Studios

Simon Zoltán

Managing Director
United Illusions

18:15

ENG

Round table

•REC

Artistic Intent

Moderator :

Viktor Dudás

film manager

Speakers :

Brian Nitzkin (USA)

Business Development
Orbital Virtual Studios

Matt O'Neill (USA)

producer, writer, director
Iron Harp Pictures

Nick Jones (UK)

VP Director/ VP Tech Director / VP consultant

18:35

HUN

Session

•REC

Cinematographer’s Eye and Algorithm: How AI Is Transforming Motion Picture

Balázs Hatvani

rendező / producer / vfx artist

19:05

HUN

Session

•REC

AI on Screen: Redefining Creativity in Film and Music Videos

Orsolya Kasza

creative director, producer

Péter Tokay

Founder, Director, Producer
Pixel Film

MÉTA OPEN LAB

AI TRANSLATION – POWERED by rentiT

09:00

ENG

Round table

AI 2027: The Future Already at Our Doorstep

Moderator :

Péter Weiler

visual artist

Speakers :

Dr. Gergely Németh

CEO
Defence Innovation Research Institute

Dr. George Tilesch (USA)

lead AI expert for EY AI Confidence
PHI INSTITUTE for Augmented Intelligence, Founder and President

Zoltan Istvan (USA)

futurist, political candidate, AI expert

09:40

HUN

Session

How is AI transforming the user experience?

András Velvárt

10:00

HUN

Keynote

Man, machine, art – the new languages of the future

Péter Weiler

visual artist

10:20

HUN

Session

AI: Empowering Workers or Undermining Them?

Dr. Hajnalka Csorbai

Director of Strategy
Opten

10:40

HUN

Session

AI and the human condition - Posthumanist perspectives

Márió Nemes Z

poet, critic, and aesthete

11:15

HUN

Round table

Posthumanism: a future where humans are merely supporting actors?

Moderator :

Péter Weiler

visual artist

Speakers :

György Csepeli

professor emeritus
ELTE

drMáriás

Visual Artist, Musician, Writer
Surgeon of Society

Márk Horváth

aesthetic theorist and philosopher

Márió Nemes Z

poet, critic, and aesthete

11:55

HUN

Round table

The popkulturális.hu project and AI tools

Moderator :

András Nyírő

founder, researcher
Index.hu

Speakers :

Bálint Boncz

Fullstack fejlesztő, AI/ML Engineer
Tech Lead

Balázs Koltai

senior full-stack developer

12:35

HUN

Session

Silent performance, artistic text creation

dr. Zsolt Pálfalusi

Filozófus, esztéta, író

12:55

Break

LUNCH BREAK

13:45

HUN

Keynote

China and AI All in

Rónai-Horst László

14:05

HUN

Round table

•REC

The auto market on the scales: Dealer strategies in the economic environment

Moderator :

Rónai-Horst László

Speakers :

Hovány Márton

CEO
Hovány Kft.

József Pais

CEO
Pappas Autó Magyarország Kft.

Andrea Pethő

Managing Director
Emil Frey Magyarország Kft.

14:50

HUN

Round table

•REC

From manufacturer to market: The economic perspective of importers

Moderator :

Rónai-Horst László

Speakers :

Goldberger Mária

CEO
Genius Automotive Europe Kft.

Richárd László

Country Director
Toyota Central Europe - Hungary Kft.

András Mester

sales director
BMW Hungary Kft.

Norbert Nagy

president, managing director
Kia Hungary Kft.

Wachtler Tamás

CEO
Porsche Hungaria

15:35

HUN

Podium talk

Trends and facts: The economic outlook for the automotive industry from an expert perspective

Moderator :

Huber Tamás

editor-in-chief
Totalcar

Speakers :

Várkonyi Gábor

car market expert

TV2 CINEMATIC STUDIO

AI TRANSLATION – POWERED by rentiT

10:25

Program

National Tax and Customs Administration (IDEM project): AI as a tool to curb illicit tobacco products

12:55

HUN

Session

Food Production in the 21st Century – Trends, Generations, Climate Change

Dávid Hollósi Agrárcentrum

elnök, Magyar Bankszövetség agrár munkabizottság

13:15

HUN

Round table

How can AI be applied in agriculture? The science behind the practical application of AI

Moderator :

Janka Horváth

Video Reporter
Agroinform.hu

Speakers :

Dr. Márta Alexy

habilitated associate professor
Óbuda University, Neumann János Faculty of Informatics

Nándor Fodor

institute director
HUN-REN Agrártudományi Kutatóközpont Mezőgazdasági Intézet

Dr. Hollós Roland

Research Fellow, AI Ambassador
HUN-REN ATK

Péter Varga

Cibus Hungaricus Alapítvány, CMC

13:50

HUN

Session

From startups to global companies – from farmland to algorithms

Miklós Maróti

managing director
AgroVIR Kft.

14:05

HUN

Round table

Robots in the fields: self-driving tractors and artificial intelligence

Moderator :

Janka Horváth

Video Reporter
Agroinform.hu

Speakers :

Ákos Péter Mesterházi

Head of Precision Farming Group
AXIÁL Kft.

Dr. Gábor Milics

Magyar Precíziós Gazdálkodási Egyesület

Csaba Nagy

marketing and communications manager
KWS Magyarország Kft.

14:50

HUN

Session

Meet your AI agronomist

Ambrus Vancsó

Co-founder & CEO
Proofminder

VISA VIP LOUNGE

09:00

Program

VIP NETWORKING ZONE

15:00

Program

VIP NETWORKING ZONE

17:00

HUN

Podium talk

•REC

Cast Your Watchful Eyes on Asia!

Moderator :

Zoltán Pogátsa

economist, sociologist
University of Sopron

Speakers :

Frei Tamás

writer

LOUNGE COLLECTIVE

Full
day

Program

Algorithmic Intelligence: Procedural Sound and Image Processing in Sonart

SONART, a joint innovation of MODEM and Lounge Group, uniquely fuses visuality with audio: it transforms works of fine art into generative ambient music in real time. Choose a painting or graphic from the MODEM collection on a tablet, and enjoy its musical interpretation!

11:00

HUN

Workshop

Algorithmic Intelligence: Procedural Sound and Image Processing in Sonart

Balázs Gyutai

innovation leader
Lounge Group

MEDIA LAB

10:00

HUN

Program

Guided house tour + workshop

10:35

HUN

Session

Applying Generative AI in Filmmaking Practice

Gergely Regula

Director of Creative Services
Umbrella Collective

15:00

HUN

Program

Guided house tour

15:35

ENG

Session

Applying Generative AI in Filmmaking Practice

Gergely Regula

Director of Creative Services
Umbrella Collective

MBH BANK VISIONARY STAGE

AI TRANSLATION – POWERED by rentiT

09:00

HUN

Keynote

•REC

Algorithms on the frontline

Kristóf Szalay-Bobrovniczky

Minister of National Defense of Hungary

09:30

HUN

Session

“Till AI Do Us Part” – Paths of Efficiency and Failure in Defense in the Age of Artificial Intelligence.

Dr. Gergely Németh

CEO
Defence Innovation Research Institute

09:50

HUN

Session

•REC

VR and MR technologies and AI-based military solutions

Gergely Kovács

Head of XR Developments
Defence Innovation Research Institute

10:10

HUN

Podium talk

•REC

Security Policy Issues of Artificial Intelligence

Moderator :

Sarkadi-Illyés Csaba

Journalist
Economx.hu

Speakers :

Anton Bendarzsevszkij

director
Oeconomus Economic Research Foundation

Viktor Buzna

senior researcher
Magyar Külügyi Intézet Konnektivitás kutatócsoport

Dr. Somkuti Bálint

Security Policy Expert

10:35

HUN

Session

•REC

Key technology trends in the European defense industry for 2025

dr. Áron Fellegi

chairman of the board
HypeX Consulting Plc.

10:55

HUN

Round table

•REC

New Weapons and Digital Shields: The Future of Europe’s Defense Industry

Moderator :

Ádám Vermes

journalist
Economx.hu

Speakers :

dr. Áron Fellegi

chairman of the board
HypeX Consulting Plc.

András Majdik

Senior Researcher
HUN-REN SZTAKI

Zoltán Póser

chief executive officer
N7 Holding

András Wein

Chief R&D Officer
HM EI Zrt.

11:35

HUN

Session

•REC

The Space Industry as a Driver of Innovation

Dr. Orsolya Ferencz

Ministerial Commissioner for Space Research, Member of Parliament
Ministry of Foreign Affairs and Trade

11:55

HUN

Session

•REC

From Venus radar signals to real-time recognition – Open source artificial intelligence in planetary research

Viktor Somogyi

Lead Developer, Machine Learning Specialist, External Researcher

12:15

HUN

Session

Possible Impacts of the “EU Space Law” Regulation on the European Space Sector

Dr Bartóki-Gönczy Balázs

Tanszékvezető, egyetemi docens
NKE

12:35

LUNCH BREAK

13:20

ENG

Session

•REC

Shopping Without Clicks: Shaping the Future with Visa Intelligence Commerce

Marcin Witkowski

Head of UX & Mobile Products, Visa CEE
Visa

13:40

HUN

Session

AI in Manufacturing: A Step Toward the Future Every Day

Tamás Jeránek

CEO
Siemens

14:00

HUN

Session

Autonomous AI Agents: The Future of Intelligent Operations

Arnold Bálint

Director of Technology and Product Support, Central European and Central Asian Region
Microsoft

14:20

HUN

Session

From 0 to AI: customer service reloaded

Balázs Cseszneki

CEO
SBC Group

14:40

HUN

Session

Integrating AI into corporate projects

Gabriella Dalos-Kovács

AI officer & strategist
4IG Group

15:00

ENG

Session

AI as a Consulting Tool: From Data to Decision-Making

István Szabó

director data & analytics | broader assurance services
PwC Magyarország

15:25

HUN

Session

A researcher and a policymaker on the supercomputer

Csaba Fekete

director
Szegedi Tudományegyetem

Jelasity Márk

department chair
Szegedi Tudományegyetem Számítógépes Algoritmusok és Mesterséges Intelligencia Tanszék

15:45

HUN

Session

Can Nature Thrive Beneath the Shadow of AI?

Ágoston Princz

Creative producer, environmentalist, and activist.

16:05

HUN

Session

The Role of AI in Autonomous Industrial Robotics

Bence Tipary

research associate
HUN-REN SZTAKI

16:25

HUN

Session

How Does Agentic AI Transform the Way a Company Operates?

Balázs Fónagy

executive director
Supercharge

MVM FUTURE LAB

AI TRANSLATION – POWERED by rentiT

09:30

ENG

Session

•REC

AI Governance as an enabler of innovation

Steven Tiell (USA)

AI Governance Advisory
SAS Institute

09:50

ENG

Session

•REC

AI snake oil - over promising vendors and unrealistic expectations

Endre Jóföldi

founder and CEO
Precognox

10:10

HUN

Session

•REC

Brain Research Supercharged with AI Tools

Balázs Rózsa

founder, scientific director
BrainVisionCenter

10:25

HUN

Session

•REC

AI + human intelligence = new corporate logic?

Róbert Pintér

university lecturer
Corvinus University

10:45

HUN

Session

•REC

Don't be afraid to use AI — it will be good for you Perception biases and real leadership challenges

Dr. György Drótos

Associate Professor at the Institute of Management Science
Budapesti Corvinus University

11:05

HUN

Session

•REC

Tech Renaissance 2025 – The future of mobile, touch, and VR applications reimagined by AI

Szabolcs Budaházy

executive director
AR Works

11:40

HUN

Session

•REC

Code, courage, creativity – Hungary and Central Europe's great AI opportunity

Ákos Zulik

senior lecturer
Matthias Corvinus Collegium

12:00

HUN

Round table

•REC

Tech explosion and the life cycle of startups

Moderator :

Szabó Gyula

journalist
Index.hu

Speakers :

Péter Balogh

Norbert Gaál

CEO, Co-founder
First Principle Inkubátor

Oszkó Péter

alapító, vezérigazgató
O3 Partners

Júlia Sohajda

Founder, Managing Partner
Vespucci Partners

12:40

HUN

Session

•REC

Reshaping Corporate Operations with AI

Tamás Kórász

KPMG in Hungary

13:00

HUN

Session

•REC

Leapfrog Moment: How AI Can Supercharge Hungarian Small and Medium-Sized Enterprises

György Káli

főszervező
Service Design Day

13:20

HUN

Session

•REC

How the NKFI Office finances innovative, AI-focused solutions.

Péter Racskó

Head of Department
NKFIH

13:40

HUN

Session

•REC

Artificial intelligence and sustainability: Oxygen deprivation on the road to the summit

Mihály Kapornaki

data scientist
Trendency Online Zrt.

13:45

LUNCH BREAK

14:35

ENG

Round table

•REC

What does university teach that AI doesn't know?

Moderator :

Balázs Rádi

index.hu

Speakers :

Bruno van Pottelsberghe

rector
Corvinus Univerity

Dr. Charaf Hassan

principal
Budapest University of Technology

Levente Kovács

Kónya László

15:15

HUN

Session

•REC

AI Research at BME – From Linear Progression to Exponential Growth

Prof. Dr. János Levendovszky

Vice-Rector for Research and Innovation
Budapest University of Technology and Economics

15:35

HUN

Session

•REC

Behind the Scenes of AI at Óbuda University

Prof. Dr. Péter Galambos

rektorhelyettes
Óbudai Egyetem

15:55

HUN

Session

•REC

The New Face of Knowledge: AI in the Higher Education Race

Dr. Ferenc Dietz

16:15

HUN

Podium talk

•REC

Training the Masters of AI – One of the Largest Undertakings of Hungarian Universities

Moderator :

Balázs Rádi

index.hu

Speakers :

Dr. György Eigner

dean
Óbuda University Neumann János Faculty of Informatics

Tamás Kozsik

16:45

HUN

Session

•REC

The Monastery and the Spaceship. Where (Not) to Let Chatbots into the University?

Ződi Zsolt

researcher in law, information society, legal theory and legal technology
University of Public Service

17:05

HUN

Session

•REC

What should we teach the AI generation?

Dr. János Setényi

director
MCC Learning Research Institute

MKIK PROMPT ARÉNA

10:00

HUN

Session

AI from idea to business

Csókay Ákos

Secretary General
MKIK

10:10

HUN

Workshop

Prompting for Beginners: From First Steps to AI Startups

Kerek István

CEO
Everengine

11:30

HUN

Workshop

AI for Advanced Users: Process Automation in Practice

Dávid Németh

founder
1337 partners

12:30

HUN

Workshop

What Digitalization Projects Does the Hungarian Chamber of Commerce and Industry Support?

Ferenc Kott

MKIK

12:50

HUN

Keynote

To what extent can sales processes be automated in a bank?

Moderator :

Balázs Horváth

journalist
Economx.hu

Speaker :

László Szarka

Director of Network Management for the Mid-Corporate Division
MBH Bank

13:10

ENG

Workshop

AI for Hungarian SMEs: Work Smarter, Not Harder, Globally

Remco Veenenberg (Netherlands)

Startup Advisor, co-founder
Think Fintech

13:30

HUN

Session

Plug&Play – Regulation-compliant instant customer service/chatbot for anyone, anytime

Dr. Szabolcs Pintér

partner-managing director
UpScale

14:00

ENG

Session

Data Platforms as the New Nervous System: How AI and Platformisation Are Rewiring the Enterprise

Máté Gulyás

CEO
Datapao

14:20

HUN

Session

GPU-ból nincs GDP: mi kell egy AI alapú gazdasághoz?”GPU-ból nincs GDP: mi kell egy AI alapú gazdasághoz?

Benedek Szilágyi

technology entrepreneur

14:40

HUN

Session

Innovation at Startup Speed – az innováció emberi oldala az AI korában

Tamás Bíró

CEO
Sensenet

15:00

Break

LUNCH BREAK

15:20

HUN

Workshop

When we are launching a startup with a help of AI

Péter W. Szabó

founder, owner
tengr.ai

15:40

HUN

Session

My colleague is an AI

Konrád Kiss

AI director
AI Origo

16:10

HUN

Workshop

Hogyan építsük be az AI-t a vállalati folyamatainkba?

András Ambrus

Alvicom Kft.

Márk Uszov

ceo
Devertix

PRESS CENTER

Full
day

PRESS CENTER HOSTED BY ECONOMX

QUANTUM STAGE

AI TRANSLATION – POWERED by rentiT

09:15

ENG

Keynote

•REC

AI development at Bertelsmann

Rhys Noelke (Germany)

Chief Data Officer – Group Lead Tech & Data
Bertelsmann

09:40

HUN

Keynote

The good, the bad, and AI - media, and society

Tamás Tófalvy

Media researcher and communications expert

10:00

HUN

Session

From preparation to post-production: AI in program production

Verebély Marcell

kreatív vezető
RTL Hungary

10:15

HUN

Keynote

•REC

The impact of AI on media consumption

Ziegler Gábor

CEO
Indamedia Network Zrt.

10:25

HUN

Round table

•REC

Invisible readers, visible impact – How does artificial intelligence influence media consumption?

Moderator :

Ádám Vermes

journalist
Economx.hu

Speakers :

Pál Bíró

country manager
Google Hungary

Ádám Csizmadia

managing director
OBSERVER Médiafigyelő és Kutató Kft.

Róbert Vági

operational deputy-CEO
Central Médiacsoport

Ziegler Gábor

CEO
Indamedia Network Zrt.

10:55

HUN

Round table

•REC

News production: can we break out of the bubble created by algorithms?

Moderator :

Ákos Csermely

producer, conference organizer, ideologist, dreamer, consequence researcher

Speakers :

Tibor Kovács

Managing Director, President
Ringier Hungary, Magyar Lapkiadók Egyesülete, MATESZ

Ákos Starcz

CEO, Board member of Indamedia at Index.hu Zrt.
Index.hu Zrt., / Libri-Bookline

11:25

HUN

Round table

•REC

Sales Automation: How Far Can We Go?

Moderator :

Egon Rónai

Speakers :

Erika Csikesz

CEO
DN Network Zrt.

Eszter Erdélyi

Head of Digital
Atmedia

Kovács Péter András

managing director
Indamedia Sales

Attila Vándor

online sales leader
RTL Hungary

11:55

HUN

Session

•REC

Political communication and AI

Dávid Petneházy

CEO
Promotheus Agency

12:10

HUN

Podium talk

•REC

Political campaigns and AI tools: deepfakes, avatars

Moderator :

Sarkadi-Illyés Csaba

Journalist
Economx.hu

Speakers :

Dávid Petneházy

CEO
Promotheus Agency

Alexandra Szentkirályi

Budapest President
Fidesz

12:30

HUN

Podium talk

•REC

Who speaks to the voter? Me or my avatar?

Moderator :

Sarkadi-Illyés Csaba

Journalist
Economx.hu

Speakers :

Balázs Barkóczi

tanár, politológus, politikus, országgyűlési képviselő

Zoltán Ceglédi

Magyar publicista

Dániel Zsiga-Kárpát

magyar író, politikus

12:55

HUN

Round table

•REC

Political Communication and AI – How We Prepare for the Campaign!

Moderator :

Sarkadi-Illyés Csaba

Journalist
Economx.hu

Speakers :

Gábor Horn

Chairman of the Board of Trustees, Political Analyst
Republikon Alapítvány

András Schiffer

lawyer and politician

Zoltán Somogyi

sociologist and businessman

Gábor Vona

elnök
Második Reformkor Párt

13:25

Break

LUNCH BREAK

13:55

ENG

Keynote

•REC

The Future of Search: What the greatest evolution of Google Search looks like

Illés Vadász

Industry Manager
Google Hungary

14:15

HUN

Keynote

Why was the AI Guide created?

Nikolett Blaskó

founder, ceo
MAKSZ, ACG

14:20

HUN

Round table

•REC

New rules, new opportunities – AI Guide in practice

Moderator :

Nikolett Blaskó

founder, ceo
MAKSZ, ACG

Speakers :

dr. Gergely Béres, PHD

lawyer

György Huszics

ügyvezető igazgató
Carbon Crane

Tibor Kovács

Managing Director, President
Ringier Hungary, Magyar Lapkiadók Egyesülete, MATESZ

Dániel Kövesházi

CEO
Mito Creative

Adam Lunczner

chief innovation officer
Mindshare Hungary

Ádám Mérő

senior director
Coca-Cola

14:55

HUN

Keynote

Too much AI and too low a fence - Who writes the rules for using artificial intelligence?

Márton Szabolcs

strategic and brand development creative director
BDPST

15:05

HUN

Round table

•REC

Data as a creative compass – AI in campaign planning

Moderator :

Márton Szabolcs

strategic and brand development creative director
BDPST

Speakers :

Rita Alberti

creative director
Republic Group Reklámügynökség

Marton Jedlicska

executive creative director
Publicis Groupe

Péter Radovics

creative director
Lounge Design

15:25

HUN

Round table

•REC

PR vs. Prompt: Who's Writing the Story?

Moderator :

Zámbó Anna

Content director
Republic Group

Speakers :

Teodóra Bodó

Director of Communications and Government Relations for Hungary and the Adria Region at Bosch Group

Zsófia Bánhegyi

Vice President
Hungarian Marketing Association

András Sztaniszláv

President, Strategic Communications Consultant
MPRSZ

15:50

HUN

Round table

•REC

Our trade mark: AI – The birth of the first AI-based agency

Moderator :

Márton Szabolcs

strategic and brand development creative director
BDPST

Speakers :

Aywee Kőteleky

Founder, Co-creative & AI Technology Director
BOOM – THE AiGENCY

Flóra Vértessy

Founder, Co-creative & AI Technology Director
BOOM – THE AiGENCY

16:10

HUN

Round table

•REC

Unreal Role Models – The Place of Influencers in Today’s Marketing

Moderator :

Gergő Csiszár

CEO
PFR Group

Speakers :

Buslig György

Co-Founder
Zanni.AI

Müller Kristóf

CEO - Co-Owner
Galvanize Nutrition Kft.

Péter Varga-Szilágyi

managing partner
Capital W / WOOD & Co.

16:30

HUN

Round table

•REC

Leading in the Age of AI – When Your Team Includes More Than Just Humans

Moderator :

Zsófia Bánhegyi

Vice President
Hungarian Marketing Association

Speakers :

Helga Major

media strategy director
Publicis Groupe Hungary

Attila Pajor

CEO
WPP Media

Edina Szabó

managing director
OMG Hungary Kft.

Imre Tallósy

Managing Director
MAGNA Global Hungary Kft.

17:00

HUN

Round table

•REC

How can we prepare for AI changing everything?

Moderator :

Diána Juhász

communication expert
Lounge Group

Speakers :

Dániel Bálint

Director of Strategy and Customer Experience
Yettel

Ákos Moldván

Head of Marketing Communications & Media
ONE

Béla Szabó

Director of Brand Communications
Telekom Hungary

17:30

ENG

Session

•REC

Your Next Favorite Ad Wasn’t Shot — It Was Generated

Carlos Ramas Santamaria

AI filmmaker, instructor at MOME Open

MÉTA OPEN LAB

AI TRANSLATION – POWERED by rentiT

09:00

ENG

Keynote

•REC

Shopping Without Clicks: Shaping the Future with Visa Intelligence Commerce

Marcin Witkowski

Head of UX & Mobile Products, Visa CEE
Visa

09:20

HUN

Session

How will Hungarians' attitude toward AI change in 2025?

Jakab Greifenstein

performance media director
Publicis Groupe Hungary

Ákos Kelemen

senior advisor
PwC Magyarország

09:40

ENG

Session

Behind the scenes at WOLT: machine learning powers your next delivery

Markus Schepke (FIN)

AI Developer and Applied Scientist
WOLT

10:00

HUN

Keynote

What’s Next for Hungarian E-Retailers?

József Szigetvári

venture partner
Portfolion Zrt.

10:20

HUN

Session

What and how do we use AI at Libri Bookline? Use cases and lessons learned

Deák András

Director of Digital Channels
Libri-Bookline

10:40

HUN

Round table

When the algorithm becomes the opinion leader

Moderator :

Lenzsér Olivér

riporter
Index.hu

Speakers :

Angéla Katalin Filó

founder
Marketing Mentor AI

András Péter Kovács

impact director
Artificial Group

Vanda Schumacher

Hungarian host and actress

11:10

HUN

Podium talk

AI-Based Customer Service and Innovations in Chatbots

Norbert Juráncsik

Indamedia

Márk Szilágyi

country manager
Daktela Hungary

11:35

HUN

Round table

The Expectations of Gen Z Shoppers

Moderator :

Lenzsér Olivér

riporter
Index.hu

Speakers :

Boldizsár Horváth

head of marketing
GRÁNIT Bank

Alex Mérő

owner
Capmarketing Agency

Tamás Trunk

12:10

Break

LUNCH BREAK

13:15

ENG

Session

Data-Driven AI: The Essential Roadmap for Legacy Businesses

Kevin Oh (South-Korea)

co-founder and CEO
Synthya Inc.

13:40

HUN

Session

THE PRESENTATION IS CANCELLED (Digitalization is “only” a tool, not a goal)

László Ocskay

managing director
OANDER Media Kft.

13:50

HUN

Session

AI vs. Marketing – Who Really Leverages Whom?

István Pál

Head of Analysis and Development
Lounge Group

14:15

HUN

Session

How does AI help players in the construction industry?

Csaba Livják

CEO, founder
BuildEXT Kft.

14:40

HUN

Session

AI x Visual x Architecture – Image generation and image analysis in the construction industry

Ágnes Gaschitz

Senior UX|UI Designer
Bimdots

14:55

HUN

Round table

The architecture of algorithms: artificial intelligence from design to delivery – opportunities and challenges in practice

Moderator :

Zoltán Kalmár

Strategic Proptech Expert
ProptechZoom

Speakers :

Joó Dániel

manager
BuildEXT BIM

Ádám Kovács

CEO, Founder
Innovative Software Solutions & iConSoft

Tibor Massányi

managing director
DVM Group

15:40

HUN

Session

Straight into Industry 5.0? The Technological Revolution of the Facility Management Sector

Gábor Décsi MRICS

CEO
Dome Group Hungary Zrt.

16:05

HUN

Round table

AI in the real estate market: efficiency, value creation, or perhaps a digital turning point?

Moderator :

Tamás Giller

Deputy Chief Executive Officer for Economics
NEO Property Services

Speakers :

Gyula Győri

facility management director
CPI Facility Management Kft

Gergely Kiss

co-founder, president
Attrecto Zrt.

Béla Szivák

managing director
Paulinyi & Partners Innovations Kft.

16:45

HUN

Session

How does a smart building use AI, or vice versa?

Péter Varga

CEO, co-founder
NEOX Smart Solutions

TV2 CINEMATIC STUDIO

AI TRANSLATION – POWERED by rentiT

10:30

HUN

Keynote

Art in the age of algorithms

Péter Weiler

visual artist

10:40

HUN

Keynote

Art history

Márton Szentpéteri

professor
MOME

11:05

HUN

Round table

Art and AI: inspiration or imitation?

Moderator :

Péter Weiler

visual artist

Speakers :

Ferenczfy-Kovács Attila

Architect, interior designer, set designer, visual artist, academic

Ákos Schneider

Design culture researcher, aesthete, and Assistant Professor at MOME
MOME

Márton Szentpéteri

professor
MOME

Krisztián Gábor Török

Curator
MODEM Centre for Modern and Contemporary Art

11:45

HUN

Presentation

Studio visit - Rapid exhibition of AI art

Flóra Kőszeghy DLA

Architect, visual artist

11:55

ENG

Presentation

Studio visit - Rapid exhibition of AI art

Dajana Krüger (GER)

artist

12:10

HUN

Round table

War of the pixels – Can real images triumph over generated content?

Moderator :

Péter Weiler

visual artist

Speakers :

Tamás Persely

Owner and Creative Director
feat.

Pilák János

sales and marketing manager
Getty Images

12:40

HUN

Round table

•REC

Song or data? – Music in the age of artificial intelligence

Moderator :

Péter Weiler

visual artist

Speakers :

Előd Császár / Shane 54

Producer, DJ, visual artist

Gergely Horváth

cultural commentator

Norbert Lobenwein

cultural manager

Dávid Marsalkó

founder, frontman
Halott Pénz

Gábor Molnár

managing director, owner
Gold Record

13:20

HUN

Presentation

Studio visit - Rapid exhibition of AI art

Dr. Luca Gőbölyös

photo artist, associate professor

13:30

HUN

Presentation

Studio visit - Rapid exhibition of AI art

Zoltán Tombor

photographer

13:50

HUN

Round table

How AI can be applied, through the eyes of a photographer

Moderator :

Péter Weiler

visual artist

Speakers :

Vanda Demeter

Fashion, portrait, and commercial photographer

Dr. Luca Gőbölyös

photo artist, associate professor

György Simó

managing partner
Day One Capital

14:25

Break

LUNCH BREAK

15:00

HUN

Session

AI on screen – The film industry revolution and the future of advertising films

Moderator :

Péter Weiler

visual artist

Speaker :

Gergő Balika

producer
Mid Atlantic Films

Hidvégi Zoltán

Founder, CEO
Umbrella

András Kondacs

CEO, film director
Animatiqua

Miklós Mendrei

director

15:50

HUN

Keynote

Big Publishers vs. AI – Halftime Verdict from the Courtroom: Where Do Copyright Disputes Stand?

Bence Sárközy

Libri Kiadói Csoport kiadási igazgatója

16:05

HUN

Round table

Who will write tomorrow's book?

Moderator :

Péter Weiler

visual artist

Speakers :

Endre Kadarkai

Krisztián Nyáry

creative director
Líra Könyv Zrt.

Judit Szlavicsek

crime novelist
Libri Könyvkiadó

Bence Sárközy

Libri Kiadói Csoport kiadási igazgatója

16:45

HUN

Round table

New generation, new forms – Fashion and design border areas

Moderator :

Balázs Pécsi

luxury expert, journalist
Indamedia

Speakers :

Zsófia Jakab

ceo
Hungarian Fashion & Design Agency

Péter Merő

fashion designer

Zoltán Tombor

photographer

17:25

HUN

Session

Umbrella – Top 5 AI-Made Commercials of 2025 – Film Showcase

Hidvégi Zoltán

Founder, CEO
Umbrella

VISA VIP LOUNGE

09:00

Program

VIP NETWORKING ZONE

16:00

HUN

Podium talk

•REC

Reality, fiction, artificial imagination

Kristóf Deák

Oscar-winning director

16:30

Program

VIP NETWORKING ZONE

LOUNGE COLLECTIVE

Full
day

Program

SONART

14:00

HUN

Workshop

The aesthetics of deception – AI as a creative partner

Krisztián Gábor Török

Curator
MODEM Centre for Modern and Contemporary Art

MEDIA LAB

10:00

HUN

Workshop

Guided house tour

10:35

HUN

Workshop

A Generatív AI felhasználása a gyakorlatban a filmkészítés területén

Gergely Regula

Director of Creative Services
Umbrella Collective

15:00

HUN

Program

Guided house tour

15:35

HUN

Workshop

A Generatív AI felhasználása a gyakorlatban a filmkészítés területén

Gergely Regula

Director of Creative Services
Umbrella Collective

E-mail

Information regarding event organization, ticket purchase, and billing:

indaevents@indamedia.hu

Sponsorship

Sponsorship information, commercial exhibitor application

di Sandri Giulietta

giuliettadisandri@dnsaleshouse.hu

Office

1036 Budapest, Lajos utca 48-66.